Liz Ford

Who I am and what I do

I am a qualified and accredited executive coach, a creative trainer and an experienced facilitator. I founded Ford Consulting in 2001 and have been successfully helping managers to develop their leadership potential ever since.

In 2009 I undertook training to become a coaching supervisor and was among the first few supervisors in the UK to be accredited by the Association for Coaching. I thoroughly enjoy my work supporting and developing coaches either working independently or within organisations.

As well as running Ford Consulting, I am an Associate Tutor at Bradford University School of Management, a Coach Practice Tutor / Academic Marker for Novum, and an Associate Coach with Genius Within.

I am an active member of the Association for Coaching and chair the West Yorkshire Co-coaching forum - a monthly event for coaches to come together and enhance skills, share best practice and gain valuable feedback, support and encouragement.

 

Coaching Style

My coaching style is a mix of practical structure and creative playfulness, whilst remaining realistic and results focussed.

I assist my clients to set clear, challenging yet achievable goals and contract to ensure alignment with team and organisational aims where appropriate.

I encourage clients to identify and work on issues within their control and to prioritise these so that effort is directed towards issues that will make a real difference to them, their performance and their organisation.

I am flexible in my approach, offering a variety of interventions depending on my client's issues, goals, learning styles and preferences. These range from skilled questioning and dialogue to more creative methods such as the use of images, colour, metaphor, music, movement and the outdoors.

Theories underpinning my work include; emotional intelligence, change systems, clean language, emergent knowledge, positive psychology, neuro-diversity and adult learning.

Areas of Specialism - Coaching

My areas of expertise include; managing the transition from doing to leading,  developing leadership capability, enabling and supporting organisational change, building confidence, maximising individual and collaborative performance, promoting creative thinking and innovation, communicating more effectively, making career decisions, developing coaching skills, enhancing personal effectiveness, integrating theoretical learning with real-life issues and harnessing reflective learning.

I also have experience of working with individuals with neuro-diversity;anxiety, depression, dyslexia, dyspraxia, AD(H)D & Asperger's. Assisting them to identify and utilise their strengths and develop strategies to overcome their workplace challenges.

 

Supervision Style

My supervision style is reflective and imaginative and I use a variety of creative methods to aid exploration and learning including the outdoors, images, colour, metaphor, music and movement.

Models used in my supervision work include Hawkin’s Seven Eyed model, Page and Woskett’s Cyclical model and Gibbs’ model for reflection.

Areas of Specialism - Supervision

My areas of expertise include; developing creative skills for coaching, providing external supervision for internal coaches, promoting reflective learning, providing on-going practice opportunities for coaches, supporting coaches working towards accreditation and developing coaches in training.

 

 

Background

Prior to setting up Ford Consulting I spent ten years both nursing and managing in the NHS before moving into clinical training in the Healthcare Industry. From here I progressed to the role of UK Training and Development Manager for a large global dialysis company.

The skills which I developed during my nursing career enable me to build strong working relationships quickly. However my sound commercial background ensures that I am not afraid to challenge my corporate clients to seize their potential and heighten their performance.

 

Interests

When I'm not working I'm usually taxiing children to various activities or social events but when I'm able I enjoy walking in the hills, reading crime novels or listening to music. I also sing with a local choir and love going to the theatre.

 Qualifications

  • ILM recognised Neuro-diversity Coach
  • Accredited Coaching Supervisor
  • Accredited Executive Coach
  • Accredited Clean Leadership Coach
  • Postgraduate Diploma in Coaching Supervision
  • Postgraduate Certificate in Executive & Business Coaching
  • CIPD Specialist Electives in Learning & Development
  • Postgraduate Diploma in Management
  • BSC (Hons) in Nursing Studies
  • Registered General Nurse

 

Professional Memberships

  • Association for Coaching -  Accredited Executive Coach & Accredited Coaching Supervisor

 

FREE Taster Session

Available to all potential coaching and supervision clients.

More Info

Coaching enabled me to build my confidence and take a much more hands-on approach to my career development. Liz is a star and I would recommend her to anyone
Management Consultant, The Nichols Group
Coaching has had a deep and lasting impact on me. It has helped me to make some very big personal and career decisions.
MBA Student, Bradford University School of Management
Liz did a great job of structuring a programme which both met the academic criteria, but also conveyed a very real sense of practicing coaching in the real world context. A great experience!
Kevin Hull, Group Human Resources Director - Marshalls plc
From the very first session I was able to make changes to my day to day working practices that have been invaluable.
Senior Manager, Leicestershire Partnership NHS Trust
Coaching helped me to understand the benefits of putting into words the feelings and thoughts that were in my mind.
Business Development Manager, global pharmaceutical company
Liz helped me see my full capability; giving me confidence to achieve appointment to the Board.
Chief Nurse & Quality Officer, NHS North Derbyshire CCG
I have felt more job satisfaction, confidence and less stress since undergoing coaching with Liz.
Band 7 Manager, Leeds Teaching Hospitals NHS Trust
Liz Ford is an excellent coaching supervisor. She provides a safe, non-judgemental space where she encourages me to stretch myself.
Jenny Cooper, Coach & TFT Practitioner
Liz’s coaching helped me to unlock time, become more effective in my professional role and, more importantly, it enabled me to enjoy my life outside of work.
Dave Vickers, Assistant Head Teacher, Humberside
I find Liz an exceptionally gifted supervisor. She always helps me to see and think more clearly and really contributes to my development as a coach.
Ailie Kerrane, Coach